Last updated: 24 September 2026
Genex Marketing is a marketing agency based in Parramatta, New South Wales, Australia. We aim to conduct our business, marketing activities and website operations in accordance with applicable Australian laws, regulations and relevant industry standards.
This page provides general information about the legal and regulatory framework relevant to our website and business activities. It does not replace our Privacy Policy or any specific terms that may apply to a particular service.
1. Australian Laws and Regulations
Depending on the nature of our activities, Genex Marketing considers applicable Australian laws and regulatory requirements, including:
- The Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs);
- The Competition and Consumer Act 2010 (Cth), including the Australian Consumer Law (ACL);
- The Spam Act 2003 (Cth) and applicable requirements for commercial electronic messages; and
- Other applicable Commonwealth and New South Wales laws and regulatory requirements relevant to our business activities.
The laws and requirements applicable to a particular activity may depend on the nature, purpose and circumstances of that activity.
2. Privacy and Personal Information
Genex Marketing takes the handling of personal information seriously and seeks to manage personal information in accordance with applicable Australian privacy requirements.
The Australian Privacy Principles include requirements concerning the collection, use, disclosure, security, access to and correction of personal information. The OAIC’s current guidance also emphasises open and transparent information handling and maintaining an accurate and up-to-date privacy policy.
Our Privacy Policy explains how Genex Marketing collects, uses, discloses, stores and manages personal information.
You can read our Privacy Policy for further information.
3. Collection and Use of Information
Where Genex Marketing collects personal information through our website, forms, enquiries or other business interactions, we seek to collect information that is reasonably necessary for our functions and activities.
The OAIC’s APP 3 guidance, updated in May 2026, states that organisations should only collect personal information where it is reasonably necessary for their functions or activities and should take a proportionate, data-minimisation approach. The guidance also addresses modern technologies including analytics, data scraping and tracking pixels.
Our collection and handling practices are described in greater detail in our Privacy Policy.
4. Marketing and Advertising
Genex Marketing aims to ensure that our advertising and marketing communications are presented accurately and are not misleading or deceptive.
Our marketing activities may be subject to the Australian Consumer Law and other applicable legislation, depending on the activity and circumstances.
Where relevant, we also consider applicable industry standards, including the AANA Code of Ethics. The AANA Code states that advertising and marketing communications should comply with applicable law and should not be misleading or deceptive.
We seek to ensure that claims made about our services are supported by an appropriate basis and are presented in a manner that is clear and responsible.
5. Commercial Electronic Communications
Where Genex Marketing sends commercial electronic messages, we seek to comply with the requirements of the Spam Act 2003 (Cth).
The Australian Communications and Media Authority (ACMA) states that commercial electronic messages generally require consent, must identify the sender and must provide a functional unsubscribe mechanism.
Where applicable, our marketing communications will provide an appropriate way for recipients to unsubscribe from further marketing communications.
6. Website Content and Intellectual Property
Unless otherwise stated, content published on this website, including text, graphics, logos, designs, images, videos and other materials, is owned by Genex Marketing or is used under an applicable licence, permission or other lawful basis.
Website content may be protected by Australian copyright, trade mark and other intellectual property laws.
You must not reproduce, modify, republish, distribute or commercially exploit our website content without appropriate permission, except where permitted by law.
7. Website Information and Disclaimer
Information provided on this website is intended for general information purposes.
We take reasonable steps to ensure that information published on our website is accurate and current. However, we do not guarantee that all information will always be complete, accurate, current or suitable for every individual or purpose.
Information provided on this website should not be treated as legal, financial, professional or other specialist advice.
To the extent permitted by law, Genex Marketing does not accept liability for loss or damage arising from reliance on information provided on this website, except where such liability cannot lawfully be excluded or limited.
Nothing in this disclaimer is intended to exclude, restrict or modify any rights, guarantees or remedies that cannot legally be excluded, restricted or modified under applicable Australian law, including the Australian Consumer Law.
8. Website Security and Third-Party Services
We take reasonable steps to protect our website and information handled through our website from unauthorised access, misuse or other security risks.
Our website may also use third-party services for functions such as analytics, website functionality, security, embedded content or marketing.
Where third-party services process personal information, their handling of that information may also be subject to their own privacy policies and terms.
Our Privacy Policy and Cookie Policy provide further information about relevant data handling and tracking technologies.
9. Third-Party Websites
Our website may contain links to third-party websites or services.
These links are provided for convenience and do not necessarily indicate that Genex Marketing endorses or controls the linked website or service.
Genex Marketing is not responsible for the content, security, privacy practices or policies of third-party websites. We recommend reviewing the relevant third party’s privacy policy and terms before providing personal information or using its services.
10. Changes to This Page
We may update this Legal Compliance page when our business activities, website, applicable laws, regulations or relevant industry standards change.
We will update the Last updated date when material changes are made.
We aim to review our website policies periodically so that they continue to reflect our current practices.
11. Contact Us
If you have a legal, compliance or privacy-related enquiry about Genex Marketing or this website, please contact us.
Genex Marketing
3 Parramatta Square
153 Macquarie St
Parramatta NSW 2150
Australia
Email: info@genexmarketing.au
Phone: +61 433 131 114
For information about how Genex Marketing handles personal information, please refer to our Privacy Policy.
